The SAT Committee: Driving Adoption


Organizations often miss out on ROI because they struggle with using technology. Not because of lack of availability or training, but because of lack of adoption processes.

One of the most effective ways we’ve seen organizations enhance adoption and increase technology usage and ROI is by building a Systems, Automation, and Technology (SAT) Committee.

What is a SAT Committee?

A SAT Committee is a cross-functional group made up of:

  • Power users (the people who live in and are experts with your applications and tools)
  • IT team members and leaders
  • Select operational leaders

One important nuance is that executive leadership (outside of IT) typically is not involved.

Why? Because their presence can unintentionally steer conversations away from user friction and toward top-down priorities.

What does the SAT Committee do?

At its core, the SAT Committee acts as a bridge between strategy and reality.

In practice, this looks like:

  1. Identify opportunities to implement and adopt new technology that moves the business forward.
  2. Test and pressure-test tools before they’re rolled out broadly.
  3. Represent the voice of the end user back to IT.
  4. Make informed recommendations on technology investments and strategy.
  5. Drive adoption internally by acting as champions within their teams.

How it works

Most SAT Committees meet monthly to:

  • Review adoption metrics
  • Discuss current initiatives
  • Evaluate new opportunities

They also convene as needed for:

  • Active projects
  • Tool testing
  • Internal training sessions

Why it works

The people driving adoption are in the work they do every day, so they aren’t pushing a change onto the organization. Instead, they are pulling and leading the organization into adoption and positive change. This results in smoother rollouts, higher engagement, and faster realization of value.

If you want better outcomes from your technology investments, don’t just focus on what to implement. Focus on who owns adoption.

P.S. The Outlier Team works with organizations to implement SAT Committees and other change strategies and tactics that accelerate adoption, improve ROI on tech investments, and create lasting change. If that’s a priority for you, we should talk. Simply reply to this email!

Perry Myers
The Outlier Team

The Outlier Team

We help small businesses with technology, strategy, and leadership and have a passion for sharing what we have learned. Subscribe to our newsletter to get helpful weekly content.

Read more from The Outlier Team

The Cost of Silence Several years ago, I went through one of the most difficult experiences of my professional career. A few weeks before Christmas, our CEO informed my boss that an outside IT consulting firm would be coming in to help evaluate our technology operations. At the time, I was the IT manager. The announcement raised a lot of questions. Why were they being brought in? What were they evaluating? What would happen afterward? Unfortunately, very few answers were provided. Weeks went...

Over the last two weeks, we’ve discussed meetings that run the business and improve the business. Today, let’s examine the third category: meetings that build the team. Before we do, I’d like to share a story. One summer morning at 2:00 AM, our team received an email that would turn into one of the largest technology incidents the world had ever experienced. Nearly every server and computer at our organization and others throughout the world would not power on. As people woke up, they began...

Meetings That Improve the Business Several years ago, our team was dealing with a frustrating login issue. About one person each week would be affected, and the disruption typically lasted only a few minutes. The team responsible for resolving the issue was actively working with the vendor. We held problem-solving sessions, investigated possible causes, and provided daily updates through email and Teams messages. The work was being done. People were understandably frustrated and wanted the...